Monthly Archives: December 2011

Chicken and Egg: Strategy First!

Remember the saying before a running race: “Ready, set, go!”? Ready = get in position. Set = get focused. Go = implement. In that order – every time. Infusionsoft is such a powerful and effective marketing software and it is very, very easy to try and jump in and use it without first coming up…

A Unique Event For Infusionsoft Customers!

Implementation is the piece of the Infusionsoft process that stops or stalls many business owners. If a business owner has taken the time to create an Infusionsoft marketing strategy (which most new customers do through coaching with an Infusionsoft Success Coach or hiring an Infusionsoft Certified Consultant like myself to handle strategy) then they are…

In Business: How Are People Finding You?

I find that when I talk to business owners about their online marketing, the conversation very often starts out something like this: “As soon as prospects find me online they opt in to my newsletter…” Substitute the “what” for WHATEVER – the conversation always cuts to the part where the prospect has already found them….

Infusionsoft Everyday Tips & Tricks

I spend the better part of my day in Infusionsoft applications. I am either building out new application or maintaining the applications of clients or myself. With this in mind I encounter nuances in the software every day. These are not problems or bugs – you should know by now that I think this software…